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Table of contents (13 chapters)
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Front Matter
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Back Matter
About this book
Editors and Affiliations
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University of Sheffield, UK
Mark Blades, Caroline Oates
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Fordham University, USA
Fran Blumberg
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University of Leicester, UK
Barrie Gunter
About the editors
Bibliographic Information
Book Title: Advertising to Children
Book Subtitle: New Directions, New Media
Editors: Mark Blades, Caroline Oates, Fran Blumberg, Barrie Gunter
DOI: https://doi.org/10.1057/9781137313256
Publisher: Palgrave Macmillan London
eBook Packages: Palgrave Business & Management Collection, Business and Management (R0)
Copyright Information: Palgrave Macmillan, a division of Macmillan Publishers Limited 2014
Hardcover ISBN: 978-0-230-25202-8Published: 29 August 2014
Softcover ISBN: 978-1-349-32170-4Published: 27 August 2016
eBook ISBN: 978-1-137-31325-6Published: 29 August 2014
Edition Number: 1
Number of Pages: XI, 265
Topics: Developmental Psychology, Childhood, Adolescence and Society, Media Studies, Marketing, Sociology of Culture, Media Research